Summer is Almost Here! Well, spring sprung indeed (pardon my grammar). Here at HometownQuotes.Com, we have used the rainy days of May in North Carolina to make some upgrades to our system and to our services for you, our Hometown Agents. You may have noticed some of them already.
And some are on the way within the next few weeks.
We know without a doubt that we can continually improve our services to you and will consistently strive to do so. Everyday is a new opportunity for us to help you grow your business and a new opportunity to grow with you! All the best, Matt McWilliams Referrals Earn More Money than Ever Through July
4th! From now until July 4th, you will earn $50 for every agent that you refer who signs up. In addition, each referral sent earns you a chance to win an additional $200 in free leads. The more referrals you send, the better your chance to win! Just make sure if you tell any agents to call us or apply to mention your name or send us their name and contact information yourself. Just send an email to agents@hometownquotes.com. HometownQuotes.Com Webinar Closing Internet Leads What: Webinar covering Strategies and Techniques
for Closing More Internet Leads Topics to be Covered Tips and Tricks for Uncovering the Details - What you can learn from the information given by a customer Staffing Issues and Internet Leads Scheduling Calls and Emails Question and Answer Time
A super genius goes in to see a doctor. "Doc," the genius says, "I think I'm too smart. I'm having trouble even communicating with people because we have no common frame of reference, and it's ruining my social life. Can anything be done?" The doctor runs a series of tests on the genius, and indeed finds that he is too smart. He says, "Currently, your IQ is 250, which is vastly superior to an average man. This is why your having trouble communicating. I do have a cure, however. I have a machine that will drain away some of your intelligence, leaving you with an IQ of 160. You'll still be a genius, but you should be able to lead a normal life as well." The genius immediately agrees to the treatment, so the doctor straps him into the machine. Just as the doctor turns on the device, he gets a phone call from his ex-wife. They have a heated phone conversation for several minutes before the doctor remembers his patient. He rushes back, and is shocked when he sees the IQ readout at 75. The doctor says, "Are you all right?" The former genius just stares blankly. The doctor shakes him, saying "Say Something." The former genius replies, "Can I interest you in an umbrella policy?" Separating yourself from the crowd (Part One of Two) By Marion Ingram In today’s world of direct writers, internet quotes and discount insurance companies, it is easy to get lost in the hustle and bustle of being an insurance agent. We insurance agents, while not quite threatened by extinction, are becoming nothing more than glorified order takers. Warren Buffet says that insurance is a commodity and price is the main factor in the market place. It seems that nowadays, lowest price wins, regardless of the other factors. More and more people are turning to direct writers because they believe that 15 minutes and a catchy commercial with a dancing lizard can save them some money. Forget the relationship, forget being able to actually see your insurance agent and forget you if you are $0.01 higher than the "other" guy. So how do we as insurance agents take a stand and be able take back some of our customers? How do we improve our close ratio? How do we change our customers’ attitudes about price to the point that leaving you for a few dollars will never cross their mind? I can answer that question with one word: rapport. Rapport is a funny thing, it makes you memorable, it makes you likable and most importantly it makes you human. So how do we build rapport with potential or existing clients? In this article we will discuss how to hit the ground running with rapport, how to build it from the word go. I will show you how to make more sales, improve your close ratio, learn more about your clients and have fun while doing it. Next time you get the chance call around to some of the competition
in your area and ask for a quote. Listen and learn to how they interact
with you. Do you like the person you talk to? Would you buy from
them? What made them good or bad at making a connection with you?
Take notes about what you liked and what you didn't. Incorporate
these ideas into your sales strategy and watch your sales increase. Jill, a single mother of two, believes she is paying too much for her insurance and goes online to HometownQuotes.com and requests a free quote. She gets a call from three agents that are near her home. Agent 1: Hi Jill. This is Tom from Big Insurance Company calling about your request for insurance. I wanted to follow up with you to verify some of this information with you and ask you a few additional questions. I will get this worked up and give you a call back. Tom has done a nice job of being polite if he has the best price in town he might be the agent that Jill ends up using. Agent 2: Hi, Jill, This is Nancy with Gigantic Insurance Company. I saw where you wanted a home insurance quote. Do you have a second? What is going on with you current insurance company? What are some things you like about your current company? What are some things that you don't like? Alright, thanks for your time, I will call you back shortly. Nancy was also polite but she took the time to ask some important questions about her current insurance company that she will be able to use to her advantage when comparing companies. If Nancy has the exact same price as Tom she would most likely have the advantage.
What has Joe done? He was polite, learned about what was going on with her current company and most importantly in the short amount of time he had with her he became her friend. He knows personal stuff about Jill and Jill knows the same about Joe. Sure he may or may not have the best price in town but as long as he is in the ball park he has a chance at the business. This is a chance that he probably would not have had if he had been even $5 more than the first two agents. I can promise you this: There is no better felling than closing the deal on a new client than when you cost them more money that what they were currently paying and they came to your company because of you. Take a chance on this one and try to be way different that your competition for one week. All you have to lose is some time. If you are selling on price alone now you will still have the same price, you will just deliver it in a different manner. After all, my Dad tells me all the time that "if you put it in one end of the pipe, it will fall out the other." In other words if you quote enough people you will eventually write business. I guess I just want more of my "it" to get to the other end of the pipe. |
Upcoming Events June 28 2:00-2:45 p.m. EST - Webinar "Closing Internet Leads" sponsored by HometownQuotes.Com. Click here to register and learn more. Latest Industry News 6/7/2005 5/31/2005 5/22/20055/10/2005 |
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